The department of business administration, conducted a one day seminar “ Brand Mandra – Venture of position”. The seminar was organized on 2nd august 2019 at the seminar hall at 11.00 AM. The resource person Dr. R. Venkatesh Associate professor of international business, shree saraswathi Thiyagaraja College. Delivered a speech on the importance of branding and its key position in the current market scenario. The session was interesting and a power point presentation was also added.